Patagonia Worn Wear

Repair is a radical act

Worn Wear is Patagonia’s program that keeps outdoor wear and gear in action for longer. Hamish was tasked with driving Worn Wear’s three-tonne ‘Tiny House’ repair shop across Austria, France, Italy, Germany, and Switzerland, and reporting through a photographic essay of its progress through the European Alps.

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UX Research
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Penny Black is a sustainable transformation company.

The Penny Black stamp of 1840 was the first postage stamp with a uniform value, allowing for a massive communication uptake throughout the UK, and paving the way for reform on many levels. A stamp of change.

If decision makers create value for their organisation by picking the best available options, then these choices can be reformed, or redesigned, to be better suited for each project.

At Penny Black, established 2009, we know that everything about an organisation is designed. From marketing strategies and financial modelling, to supply chain logistics and human resources structures — everything must follow the process of ideation, design, realisation.

And while it might seem outside its standard province, all strategies have design characteristics. So if we are creating policies and plans by design, then we ought to be really good at designing them.